![]() And it costs little to break into roadside retailing when marketers are content to start small and gradually expand. ![]() Stands create jobs for family and friends and small-scale ventures suit retired gardeners and craftspersons to a “t.” Producer meets consumer head-on feedback is instantaneous when solicited. Better prices for your goods, control over pricing and prompt, direct payment head the list. Oh, there’s lots to be said for direct farm marketing. ![]() But getting involved in roadside marketing isn’t as simple as most folks think. ![]() As basic as peddling pumpkins from a pickup truck or as elaborate as hawking produce, crafts and country paraphernalia of all shapes, sorts and sizes from fancy year-round markets, roadside stands are a producer’s best bet for bypassing the middleman and making immediate, cash sales. ![]()
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